Privacy Policy

Overview

LEDatlas ("we," "our," or "us") operates the website located at LEDatlas.com. This Privacy Policy explains what information we collect when you visit the site, how we use it, and the choices you have regarding your personal data.

We do not sell your personal data to third parties. We do not require you to create an account to use any feature of this site.

Data we collect

We collect data in two ways: automatically through third-party services, and directly when you contact us.

• Usage data (via Google Analytics): Pages visited, time on page, approximate geographic region (city level), browser type, and device type. IP addresses are anonymised before storage. This data is aggregated and not linked to any individual identity.
• Advertising data (via Google AdSense): If AdSense is active on a page, Google may collect data to serve personalised or contextual advertisements. This is governed by Google's own privacy policies.
• Email contact: If you email us directly, we retain that correspondence to respond to you. We do not add contact emails to marketing lists.

Cookies

This website uses cookies. A cookie is a small text file placed on your device. We use the following categories of cookie:

You can withdraw consent for analytics and advertising cookies at any time using the cookie banner on this site, or by installing the Google Analytics opt-out add-on. Withdrawing consent will not affect the legality of processing carried out before withdrawal.

How we use your data

• To understand which content is most useful so we can improve the site.
• To serve contextual or personalised advertisements via Google AdSense.
• To respond to enquiries sent directly to us by email.

Our legal basis for processing analytics data is legitimate interest (improving our service) and, where consent is required under GDPR, we rely on your explicit consent given via the cookie banner.

Third-party links and affiliate links

Some pages link to third-party websites and product pages on Amazon as part of our participation in the Amazon Associates affiliate programme. We do not control those sites and are not responsible for their privacy practices. Clicking an affiliate link may allow Amazon to set its own cookies on your device. See our Affiliate Disclosure for more detail.

Your rights (GDPR — EEA/UK residents)

If you are located in the European Economic Area or the United Kingdom, you have the following rights under the General Data Protection Regulation (GDPR):

• Access: Request a copy of the personal data we hold about you.
• Rectification: Ask us to correct inaccurate data.
• Erasure: Ask us to delete your personal data where there is no lawful reason to continue processing it.
• Objection: Object to processing based on legitimate interest.
• Portability: Receive your data in a machine-readable format.
• Withdraw consent: Withdraw cookie consent at any time via the banner at the bottom of the page.

To exercise any of these rights, email us at paragonaiapp@gmail.com. We will respond within 30 days. You also have the right to lodge a complaint with your local supervisory authority.

California residents (CCPA)

If you are a California resident, you have the right to know what personal information we collect, the right to delete personal information, and the right to opt out of the sale of personal information. We do not sell personal information. To exercise your rights, contact us at paragonaiapp@gmail.com.

Data retention

Google Analytics retains aggregated usage data for 14 months by default, after which it is automatically deleted. Email correspondence is retained for as long as necessary to respond to your query, and then deleted.

Changes to this policy

We may update this Privacy Policy from time to time. The "last updated" date at the top of this page will reflect the most recent revision. We encourage you to review this page periodically.

Contact

For privacy-related questions or to exercise your data rights, please email: paragonaiapp@gmail.com